Aurora is the leading supplier of affordable, high quality gift products. Since its establishment in 1981, the company has ascended to become a respected leader in the character & contents industry.

Aurora is your “One Stop Solution”. Value prices, high quality and large variety, as well as international manufacturing, R&D and distribution resources are hallmarks of Aurora’s success. Aurora offers products for a range of children and adults who represent nearly every walk of life.

The company sells its products via a wide variety of retailers including major zoos, department stores, high-end toy stores, top gift chains, as well as hospital gift shops, fine florists, candy stores and gift/stationary stores worldwide. Take a step into Aurora’s world and see what everyone is smiling about.